As an innovation professional, you are responsible for the future of the company (no small task!) and we’d like to think we might be able to help lighten your load. From idea generation, to concept development, to idea validation, to idea management, – you are at the core of making sure your company is looking years down the road and constantly innovating.
And, our job is to help you, through our Idea Management and crowdsourcing software.
At Betterific, we’ve worked with numerous companies (from Target, to ConAgra, to Toyota, to Coca-Cola…) to provide them with the necessary tools to democratize innovation within an organization and make the process more efficient and simpler.
Ideas can come from anywhere, and we believe in the power of democratizing innovation and crowdsourcing ideas from all corners of your company. We have three ways to help you better brainstorm: 1)Our innovation platform can be white-labeled for you to have an always-on innovation platform to internally tap into co-workers at your organization And/Or 2)Our lightweight Virtual Collaboration Room is a great opportunity to quickly brainstorm with 100-200 co-workers or customers. And/Or 3)You can tap into our network of 20,000 creatives who are eager to interact with you over product ideas and improvements. Our public brainstorms generate between 50-150 unique ideas and concepts that are “shovel-ready!”
Once you’ve generated ideas, how do you validate them, in a collaborative, engaging format? Our iterative concept testing tool was built for this explicit situation. We provide a private room for your audience to iterate and rate prototypes. We can source a qualified sample to validate products quickly and efficiently, or we can build a room for you to bring in your own audience. Companies use this tool after they’ve gone through and curated a set of ideas, and want to get quick validation/feedback on which ideas they should test.
This is where you sift out the best ideas and dig deeper into them. What will the impact of an idea be? How long will the concept take to come to market? These questions are some of the issues you’ll tackle in this space. Bring in the legal department to answer a quick question or the market research team to riff on product-market-fit.
With Betterific’s idea workflow, you can easily get input from decision makers on whether an idea is worth pursuing, and then track the idea from concept, to test, to execution–and everything in between! All this happens seamlessly in the dashboard, and provides you a place to organize all your thoughts, mocks, and plans.
If you’re interested in hearing more about how we can better help you and your organization in their innovation efforts, please click here to reach out to us. We’d love to work with you to bring Betterific to your company!
Betterific is an employee innovation platform that helps corporations easily crowdsource ideas and insights from their employees. We deliver innovative ideas and synthesized feedback to develop new products, cut excess fat from the organization, and improve both customer and employee experiences.
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Kathee TesijaChief Merchandising Officer / Target
We have recently partnered with Betterific, an open crowd sourcing community focused on innovation to help us think of other innovative products that could make life in a first apartment or dorm room even better…Betterific is part of Target’s larger guest-to-guest initiative that is working to connect guests to each other and to Target in meaningful ways.
-August 2014 Corporate Earnings Call
Don Scheibenreif et al, GartnerCool Vendors in Consumer Goods 2015 / Gartner
Betterific identified as a "cool vendor" by Gartner.
Craig RhinehartIntrapreneur, Entrepreneur and IBM Executive / http://craigrhinehart.com
There aren’t a lot of interesting technologies out there that accelerate innovation. Betterific stands out as a new and innovative approach.
Harrison WeberThe Next Web
Betterific has the potential to disrupt bland, corporate suggestion boxes everywhere.
Emi KolawoleThe Washington Post
‘Wouldn’t it be better if … ’ there was a better suggestion box? Enter Betterific.
How Does Betterific Work?
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Some of our Partners in Innovation